Crisis Communications

"Almost without exception, the biggest surprise that a CEO gets in a crisis situation is the realisation that with a little more attention to managing an issue already known about, there would be no crisis situation. From experience we know that only a small number of crises are totally unexpected, and most have been smouldering issues which have been badly managed."

"The key to avoiding a crisis is having a management team adept at managing the inevitable day-to-day issues sensitively and thoughtfully, and not being afraid to test decisions with colleagues and others - this often requires training."

PHPR can provide experienced-based strategic counsel for communications in serious issues and crisis situations, M&A activities, capital and debt raising and on-going corporate communications.

Type of projects

One off - Quick and effective communication responses to an unforeseen issue or crisis.
Example: Serious workplace incidents and fatalities; and Interruptions to operations caused by weather events.

Short term - Management of ongoing or prevalent issues or crisis internal or external to an organisation.
Example: Animal welfare and microbiological issues.

Long term - Strategic communication management, developing and implanting PR plans to manage issue and crisis and develop the organisations brand and communications across all levels.
Examples: Community relations when neighbours believe they are adversely affected.